← Journal
Dec 2025Life
Running an agency, a startup, and a supplement brand at 22
People ask how I manage it. The honest answer: I don't "manage" it in any traditional sense. I just keep building and let systems handle the rest.
The portfolio
┌─────────────────────────────┐
│ ME (22) │
└──────────────┬──────────────┘
│
┌──────────────────┼──────────────────┐
▼ ▼ ▼
┌──────────────┐ ┌──────────────┐ ┌──────────────┐
│ OPENCREW │ │ PIXG MEDIA │ │ NUBRONIC │
│ startup │ │ agency │ │ brand │
│ AI OS for │ │ content for │ │ premium │
│ founders │ │ podcasters │ │ magnesium │
└──────────────┘ └──────────────┘ └──────────────┘
│
▼
┌──────────────┐
│ TOKBURN │
│ open source │
│ dev tools │
└──────────────┘
- OpenCrew: the startup. AI operating system for solo founders.
- PixG Media House: the agency. Content repurposing for podcasters.
- Nubronic Forte: the brand. Premium magnesium supplements.
- Open source: tokburn. Dev tools for the AI coding era.
Why multiple things
Because each one teaches me something the others can't. The agency taught me operations. The supplement brand taught me e-commerce and supply chains. The startup is where all of it converges.
agency ──▶ operations, client work, ops cadence
supplement ──▶ e-commerce, supply, retention
startup ──▶ where everything compounds
I'm not diversified for safety. I'm diversified for learning speed.
What actually makes it work
- Systems, not effort. If something requires my daily attention, it's broken.
- Ship fast, fix later. Perfectionism is the enemy of running multiple things.
- Say no to most things. The portfolio looks wide but I say no to 10x more than I say yes to.
I'm 22. I'll look back on this and probably cringe. But right now, it's working.